Most people these days have an active online life. In that life, much of the online content is delivered via algorithm. Is that algorithm any good?
Of course, different websites employ different algorithms. The basic idea is the same in each case, however: if you like this thing, you will also like this other thing.
These programs appear just about everywhere online. For example, when you watch a YouTube video, a YouTube algorithm suggests other videos that you may also want to watch.
Not only are these programs ubiquitous, they are crucial to any good website. In the above example, if the YouTube algorithm does not suggest videos you actually want to watch, then you may leave the platform altogether. So, from YouTube’s perspective, it is vitally important that the algorithm work as intended.
What may not be quite so obvious, however, is how important it is to you. There are so many videos available on YouTube that it is impossible to watch them all. In fact, without some way of singling out videos that have some interest to you, you would almost certainly become overwhelmed.
In your experience, are these algorithms any good? Does Netflix suggest TV shows and movies that you actually want to watch? Does Amazon recommend products that actually end up in your shopping cart? Is your Facebook feed made up of posts that interest you?
How accurate is your algorithm?